Fernie, BC – Jan 21, 2010 – Fernie Alpine Resort invites you to dream big in anticipation of the ultimate après ski event in the Rockies! The 6th Annual Kokanee Snow Dreams event will take place on Saturday January 30th. Regularly named as the “Best Deck Party” by Ski Canada Magazine, the bash celebrates Fernie's epic snowfalls and glacier-fresh Kokanee beer with the help of the Kokanee Glacier Girls, the elusive Sasquatch, and the wild imaginings of die-hard skiers and snowboarders in attendance.

Enjoy the live, musical-masterminding of DJ Jimmy King who will be crowd pleasin' and teasin' with his thrilling style of anthem hip-hop, R&B, house, and mash ups in both the plaza during the day and in the Griz Bar for the evening party. Enjoy an ice cold drink on the Kokanee Deck while the classic Kokanee Snow Dreams antics such as the Best Sasquatch Mating Call, Gear Swap, Sasquatch Hula Hoop Ring Toss, and a Dance Off take place in the plaza

Take part in a legend at Fernie Alpine Resort, Kokanee Snow Dreams!

Check out the 2009 Kokanee Snow Dreams video: www.youtube.com/watch?v=eHedZgeO1QA

Event Schedule:

Saturday January 30th
1:00 PM – 4:00 PM: Plaza Festivities

Games & Contests –
Best Sasquatch Mating Call
Gear Swap (2 people stand inside a Hula Hoop and swap their gear - bottom layer must stay on!)
Sasquatch Hula Hoop Ring Toss (careful, he moves)
Plaza Dance Off

Live - DJ Jimmy King

8:00PM – 12:00 AM: Griz Bar Party
Live - DJ Jimmy King

Free admission to plaza festivities and the Griz Bar/Kokanee Deck. Fernie Alpine Resort will operate with regular hours on the mountain with lift operation from 9:00AM to 4:00PM daily (valid lift ticket/2009-10 season pass required).

For Ski and Stay specials, visit: www.skifernie.com/vacations

For more information, contact:

Matt Mosteller
Vice President, Sales and Marketing
Resorts of the Canadian Rockies
(403) 209-3323
mmosteller@skircr.com

Sarah Windsor
PR & Media
Resorts of the Canadian Rockies Inc.
(403) 209-3304
swindsor@skircr.com